
Product Analytics Built for E-commerce Teams
Lumen Analytics shows mid-market e-commerce teams where revenue is won and where it is lost. The platform connects to Shopify and BigCommerce in minutes. It turns raw store events into dashboards, funnels, and cohorts that your team can act on the same day.
The Problem We Solve
Most analytics tools were designed for media sites or mobile apps. They count pageviews well, but they struggle with the questions that matter to a store. Which products drive repeat purchases? Where do shoppers abandon checkout? Which campaigns bring in customers who stay? Lumen was built from the first line of code to answer those questions.
What Lumen Delivers
Revenue dashboards
that refresh every five minutes and reconcile with your order data.
Funnel analysis
from first visit to completed checkout, segmented by device, channel, and product category.
Cohort analysis
that tracks retention and lifetime value by acquisition month, campaign, or first product purchased.
Native integrations
with Shopify, BigCommerce, Klaviyo, and Google Ads, with no engineering work required.
Trusted by Growing Brands
More than 340 e-commerce companies rely on Lumen to guide merchandising, marketing, and product decisions. Our customers typically generate between $5 million and $150 million in annual online revenue.
Lumen gave us a single version of the truth. Our merchandising and marketing teams finally work from the same numbers.
Security and Reliability
Lumen is SOC 2 Type II certified. All data is encrypted in transit and at rest. The platform has maintained 99.95 percent uptime since 2021, and every account includes role-based access controls and single sign-on.
Getting Started
Setup takes less than one hour. Install the Lumen app from your platform's app marketplace, approve the data connection, and your historical orders begin importing immediately. Most teams review their first complete dashboard the same afternoon.
Start your free trial
Connect your store today and explore Lumen free for 14 days, with no credit card required.